PARK FALLS, WIS. – American manufacturing resonates today more than ever. But it’s something we’ve been doing at St. Croix Rod since 1948. Why do we still make rods in the USA? Control. You need it as an angler, because YOUR pride is on the end of your line. We need it as a company, because OUR pride is in your hands.

PREMIER has consistently been the best-selling American-made fishing rod series since it first appeared in the St. Croix Rod catalog in 1957. Possessing a hallmark combination of quality, performance, value, and American craftsmanship, the PREMIER Series exemplifies everything anglers expect in a St. Croix rod.

The angler-favorite freshwater multispecies rod series has been improved many times over the past 68 years, and now – for 2026 – the American classic delivers even better performance via additional technology, enhanced ergonomics, and angler-driven lengths, powers, and actions, including two-piece models that are both on-trend and in demand.

Anglers will notice smoother actions and improved sensitivity in 2026 PREMIER multispecies and musky models, which are also stronger and lighter due to the addition of St. Croix’s Taper Enhancement Technology (TET). Utilized with St. Croix’s popular SCII carbon material for the first time ever in the 2026 PREMIER Series, TET incorporates precise laser-cut, curved blank patterns that fit together and lay up more precisely on the mandrels. Frequently employed in the designs of St. Croix’s top-tier rod series, TET results in noticeably elevated feel and performance. In the case of the all-new PREMIER for 2026, TET also results in a remarkable 10% weight savings (average over all models) over previous-generation PREMIERS.

Additional series upgrades include refined handle design on all new PREMIER spinning rods. Premium, full-cork handles remain, but tapers and foregrips have been redesigned for improved control and balance. Light and ultra-light models also receive their own distinct reel seats.

Guide trains have also been modernized for 2026. Angler-preferred stainless-steel tangle-free K-style guides with aluminum oxide rings are laser-aligned and now adorn all PREMIER models.

Finally, as angler demand for two-piece rods continues to grow, PREMIER answers the call with an expansive offering of two-piece models.  Every one-piece length, power, and action over 6′ in length has a two-piece counterpart in the 2026 PREMIER multispecies lineup. Additional two-piece models are also available in the PREMIER Musky lineup.

St. Croix PREMIER Series Features

• 37 spinning models and 8 casting models for high-performance multi-species presentations
• 10 casting models and 3 spinning models for high-performance musky presentations
• Premium SCII carbon fiber blanks with FRS (Fortified Resin System) for increased flexural strength with reduced weight
• Taper Enhancement Technology (TET) blank design for smoother, stronger, and more sensitive actions
• Lightweight stainless-steel tangle-free K-style guides with aluminum-oxide rings
• Premium-grade full-cork handles with cork-composite accents
• Nylon reel seat with nylon locking nut and stainless-steel hood
• 5-year warranty backed by St. Croix Superstar Service
• Designed and handcrafted in Park Falls, Wisconsin, U.S.A. for multispecies anglers worldwide
• PREMIER Multispecies retail price $145-$205
• PREMIER Musky retail price $235-$275

St. Croix PREMIER Series Multispecies Casting Models

• SCPC66MF – 6’6”, medium power, fast action, casting / Retail $175
• SCPC66MF2 – 6’6”, medium power, fast action, 2-piece casting / Retail $195
• SCPC66MHF – 6’6”, medium-heavy power, fast action, casting / Retail $175
• SCPC66MHF2 – 6’6”, medium-heavy power, fast action, 2-piece casting / Retail $195
• SCPC70MF – 7’0”, medium power, fast action, casting / Retail $175
• SCPC70MF2 – 7’0”, medium power, fast action, 2-piece casting / Retail $195
• SCPC70MHF – 7’0”, medium-heavy power, fast action, casting / Retail $185
• SCPC70MHF2 – 7’0”, medium-heavy power, fast action, 2-piece casting / Retail $205

St. Croix PREMIER Series Multispecies Spinning Models

• SCPS46ULM – 4’6”, ultra-light power, moderate action, spinning / Retail $145
• SCPS50ULM – 5’0”, ultra-light power, moderate action, spinning / Retail $145
• SCPS56LF – 5’6”, light power, fast action, spinning / Retail $155
• SCPS56ULF2 – 5’6”, ultra-light power, fast action, 2-piece spinning / Retail $175
• SCPS56MF – 5’6”, medium power, fast action, spinning / Retail $155
• SCPS60ULF – 6’0”, ultra-light power, fast action, spinning / Retail $155
• SCPS60ULF2 – 6’0”, ultra-light power, fast action, 2-piece spinning / Retail $175
• SCPS60LF – 6’0”, light power, fast action, spinning / Retail $155
• SCPS60MLF – 6’0”, medium-light power, fast action, spinning / Retail $155
• SCPS60MLF2 – 6’0”, medium-light power, fast action, 2-piece spinning / Retail $175
• SCPS60MF – 6’0”, medium power, fast action, spinning / Retail $165
• SCPS60MF2 – 6’0”, medium power, fast action, 2-piece spinning / Retail $185
• SCPS60MHF – 6’0”, medium-heavy power, fast action, spinning / Retail $165
• SCPS66ULF – 6’6”, ultra-light power, fast action, spinning / Retail $155
• SCPS66ULF2 – 6’6”, ultra-light power, fast action, 2-piece spinning / Retail $175
• SCPS66LF – 6’6”, light power, fast action, spinning / Retail $155
• SCPS66LF2 – 6’6”, light power, fast action, 2-piece spinning / Retail $175
• SCPS66MLF – 6’6”, medium-light power, fast action, spinning / Retail $165
• SCPS66MLF2 – 6’6”, medium-light power, fast action, 2-piece spinning / Retail $185
• SCPS66MF – 6’6”, medium power, fast action, spinning / Retail $165
• SCPS66MF2 – 6’6”, medium power, fast action, 2-piece spinning / Retail $185
• SCPS66MHF – 6’6”, medium-heavy power, fast action, spinning / Retail $175
• SCPS66MHF2 – 6’6”, medium-heavy power, fast action, 2-piece spinning / Retail $195
• SCPS70ULF – 7’0”, ultra-light power, fast action, spinning / Retail $155
• SCPS70ULF2 – 7’0”, ultra-light power, fast action, 2-piece spinning / Retail $175
• SCPS70MLF – 7’0”, medium-light power, fast action, spinning / Retail $165
• SCPS70MLF2 – 7’0”, medium-light power, fast action, 2-piece spinning / Retail $185
• SCPS70MF – 7’0”, medium power, fast action, spinning / Retail $175
• SCPS70MF2 – 7’0”, medium power, fast action, 2-piece spinning / Retail $195
• SCPS70MHF – 7’0”, medium-heavy power, fast action, spinning / Retail $175
• SCPS70MHF2 – 7’0”, medium-heavy power, fast action, 2-piece spinning / Retail $195
• SCPS70HF – 7’0”, heavy power, fast action, spinning / Retail $195
• SCPS70HF2 – 7’0”, heavy power, fast action, 2-piece spinning / Retail $215
• SCPS76MLF – 7’6”, medium-light power, fast action, spinning / Retail $175
• SCPS76MLF2 – 7’6”, medium-light power, fast action, 2-piece spinning / Retail $195
• SCPS76MF – 7’6”, medium power, fast action, spinning / Retail $185
• SCPS76MF2 – 7’6”, medium power, fast action, 2-piece spinning / Retail $205

All-new PREMIER Series rods will be introduced at ICAST 2025 and will be available to St. Croix Dealers and anglers on or about October 1.

About St. Croix Rod

Headquartered in Park Falls, Wisconsin, St. Croix has been proudly producing the “Best Rods on Earth” for over 75 years. Combining state-of-the-art manufacturing processes with skilled craftsmanship, St. Croix is the only major American producer to still build rods entirely from design through manufacturing. The family-owned company owns and operates duplicate manufacturing facilities in Park Falls and Fresnillo, Mexico. With popular trademarked series such as Legend®, Avid®, Premier®, Imperial®, Triumph®, Mojo, and BASS X, St. Croix is revered by all types of anglers from around the world. The St. Croix Family of Brands includes St. Croix Rod, SEVIIN Reels, St. Croix Fly, and Rod Geeks.