THE MOST COMPREHENSIVE FISHING LIBRARY FOR WISCONSIN BASS FISHING
PRESENTED BY 
Upsized SEVIIN Casting Performance
Tuesday, 14 July 2026
Do it right the first time. It’s a statement most of us heard from our parents and grandparents in our youth while attempting to figure out the world’s intricacies.
- Published in Gear Reviews
St. Croix Rods and SEVIIN Reels at ICAST 2026
Tuesday, 14 July 2026
St. Croix and SEVIIN unveiled a full 2027 lineup across saltwater, freshwater, ice, and fly categories TIDEMASTER introduces 88 regionally tailored inshore saltwater rods built on new SCIIIG graphene-enhanced
- Published in Gear Reviews
ICAST 2026: A TRIUMPH for ALL Anglers -That Means Inshore Too
Tuesday, 14 July 2026
PARK FALLS, WIS. – No, when St. Croix Rod improved and expanded its massive and top-selling TRIUMPH Family, they didn’t forget about inshore… they doubled down on it.
- Published in Gear Reviews
EVO™ Swim Jig: Same Species, Different Animal
Tuesday, 14 July 2026
Ladson, SC (July 1, 2026) – Z-Man® continues to raise the bar in bass-fishing lure design with the introduction of the new EVO™ Swim Jig, a tournament-grade tool that blends
- Published in Gear Reviews
Sinking ElaZtech® Material Expands the Possibilities of Softbait Performance
Tuesday, 14 July 2026
Ladson, S.C. (July 2, 2026) – For more than two decades, Z‑Man® has led the evolution of softbait technology. As the first company to bring thermoplastic elastomer (TPE) materials
- Published in Gear Reviews
EVO™ Upgraded: The Strongest ChatterBait® Bladed Jig Ever Built
Tuesday, 14 July 2026
Ladson, SC (July 9, 2026) – In the world of bass fishing, few lures take a beating quite like a bladed jig. They’re ripped through hydrilla, bounced off dock
- Published in Gear Reviews
Octane MinnowZ™ Raises the Bar for the Ribbed Swimbait
Tuesday, 14 July 2026
Ladson, S.C. (July 9, 2026) – Z‑Man® pushes ribbed swimbait performance forward with the new Octane MinnowZ™, built around an innovative SWAG™ tail and the unmatched advantages of ElaZtech®
- Published in Gear Reviews
The New 3” Finesse Powerhouse
Tuesday, 17 February 2026
Ladson, SC– Fresh out of the mold and ready to fool even the most stubborn fresh and saltwater gamefish, the new 3” Scented Jerk ShadZ™ has officially arrived. This
- Published in Gear Reviews
The Best Largemouth Bass Lures of 2025
Tuesday, 25 November 2025
I love fishing for big largemouths, and it’s too bad these predators receive a negative reputation and second-class citizen status throughout the north. While not every lake is able
- Published in Bass Fishing Articles, Gear Reviews, Largemouth Bass
